My Little Heart

My Little Heart (マイリトルハート) is a cute brand that debuted in the Data Carddass Aikatsu Stars! Part 1 and debuted in Season 1 of the anime. It is founded by Hime Shiratori, and the current muse is Aria Futaba. It is also Yume Nijino's former favorite brand in Season 1.

Brand Concept


A cute and sweet brand that is adored by any girl♪ Using plentiful amounts of lovely motifs such as ribbons, hearts, and laces to create a cute design is what My Little Heart is known for! Not only does the brand use pastel colors, but it also uses pastel neon colors, as well as aurora colors to create the brand's dream-like designs☆

Known Users

 * Hime Shiratori (founder/muse in Season 1)
 * Yume Nijino (formerly)
 * Aria Futaba (muse in Season 2)

Coords

 * Dreaming Princess Coord
 * Mint Tea Time Coord
 * Citrus Tea Time Coord
 * Peach Tea Time Coord
 * Happy Picnic Coord
 * Lucky Picnic Coord
 * Lovely Picnic Coord
 * Aurora Butterfly Coord
 * Sweet Flower Fairy Coord
 * Yellow Flower Fairy Coord
 * Melty Flower Fairy Coord
 * Spiritual Aqua Coord
 * Spiritual Pink Coord
 * Spiritual Emerald Coord
 * Secret Diary Coord
 * Royal Books Coord
 * Fresh Books Coord
 * Charming Books Coord
 * Magical Strawberry Candy Coord
 * Magical Mint Candy Coord
 * Magical Cherry Candy Coord
 * Melty Whip Coord
 * Sweet Shop Coord
 * Milky Shop Coord
 * Sugary Shop Coord
 * Creamy Cake Coord
 * Delicious Cake Coord
 * Smooth Cake Coord
 * Pink Dreamy Christmas Coord
 * Mint Dreamy Christmas Coord
 * Blue Dreamy Christmas Coord
 * Lovely Rainbow Dream Coord
 * Fancy Rainbow Dream Coord
 * Cheerful Rainbow Dream Coord
 * Swan Lake Blue Coord
 * Sweetie Peach Coord
 * Beautiful Waltz Coord
 * Floral Fantasia Coord
 * Pumpkin Rondo Coord
 * Fairy Garden Coord
 * Flourish Flower Coord
 * Spring Bouquet Coord
 * Eternal Heart Coord


 * White Lily Coord
 * Sky Lily Coord
 * Girly Lily Coord
 * Cotton Coord
 * Cotton Light Blue Coord
 * Cotton Pink Coord
 * Pinky Tea Time Coord
 * Blue Flower Fairy Coord
 * Memory Floral Coord
 * Lemon Floral Coord
 * Ocean Floral Coord
 * Fairy Tale Strawberry Coord
 * Fairy Tale Cream Coord
 * Fairy Tale Blue Coord
 * Spiritual Girly Coord
 * Magical Halloween Candy Coord
 * Spiritual Yellow Coord
 * Blue Girlish Ribbon Coord
 * Yellow Girlish Ribbon Coord
 * Pink Girlish Ribbon Coord
 * Märchen Books Coord
 * Fine Picnic Coord
 * Heartful Books Coord
 * Pink Fresh Peach Coord
 * Yellow Fresh Peach Coord
 * Blue Fresh Peach Coord
 * Happiness Shop Coord
 * Little Heart Drop Coord
 * Fairy Aqua Coord
 * Nordic Flower Coord
 * Flowery Pastel Coord
 * Sherbet Waltz Coord
 * Flower Misty Coord
 * Nadeshiko New Year Coord
 * Flourish Sweet Coord

Trivia

 * This is the first brand in the Aikatsu! franchise to have more than two words in its name, followed by Rainbow Berry Parfait.
 * The brand mascot is Little Bunny.
 * This is the third brand in the entire Aikatsu! franchise where the muse of the brand is the creator, following Love Moonrise created by Mizuki Kanzaki, Bohemian Sky created by Sora Kazesawa. Followed by Gothic Victoria created by Lilie Shirogane, Perfect Queen created by Elza Forte, Berry Parfait and Rainbow Berry Parfait created by Yume Nijino, and Royal Sword created by Rei Kizaki.
 * The brand's themes throughout the seasons are:
 * Part 1 Season Spring: Princess Time (プリンセスタイム)
 * Part 2 Season Summer: Pastel Fairy (パステルフェアリー)
 * Part 3 Season Autumn: Girly Antique (ガーリーアンティーク)
 * Part 4 Season Winter: Melty Sweets (メルティスイーツ)
 * This is the only brand in the Aikatsu Stars! franchise so far to have all Premium Rare coords used in anime performances.